Breaching Experiments in the Wild: How to Cause Social Chaos with Minimal Effort
Ever wondered how fragile social norms really are? Harold Garfinkel did—and he proved it with experiments that sent people into quiet existential crises. From facing the wrong way in a lift to answering “How are you?” with honesty, here’s how...
Georg Simmel – The Patron Saint of Social Awkwardness
Why is small talk so painful? Why do we overshare with strangers but avoid deep conversations with friends? Georg Simmel, the patron saint of social awkwardness, explains it all. This humorous deep dive into his theories explores why modern life...
The Sociology and Psychology of Tattoos: Identity, Rebellion, and the Myth of Regret
Tattoos have evolved from rebellious statements to mainstream art, yet stereotypes about intelligence, regret, and professionalism persist. This in-depth exploration covers the cultural history, psychology, and personal motivations behind tattoos—including why some regret them and why many, like me, never...
The Subtle Art of Sounding Clever (Or Not)
Why do some people sound effortlessly intelligent while others struggle to be taken seriously? This deep dive into Basil Bernstein’s theory of elaborated and restricted code explores class, accents, and the hidden power of language—sprinkled with humour and real-world insights.
The Death of the Phone Call: Why Gen Z Can’t Hold a Phone Properly
Phone calls are dying, Gen Z refuses to hold a phone properly, and Zoom meetings are the new workplace torture. This humorous yet sociologically informed deep dive explores why phone calls are falling out of favour, why neurodivergent people dread...
Erving Goffman’s Guide to Faking Your Way Through Life
Life is a performance, and Erving Goffman knew it. From awkward small talk to workplace personas, explore how his social theory explains the farce of daily life—with humour, anecdotes, and a nod to other great sociologists.